German Federal Agency for Nature Conservation (BfN)

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Communication and Public Awareness

Social acceptance of nature conservation ideas, instruments and measures largely depends on how they are positioned and communicated to society. Social acceptance of nature conservation ideas, instruments and measures largely depends on how they are positioned and communicated to society. Information and targeted communication are consequently essential to success in nature conservation. Activities to this end are important in implementation of the National Strategy on Biological Diversity.
 Communication and Public Awareness

Education is one of the mostimportant social prerequisites for the protection and conservation of biodiversity. Traditionally, nature conservation-related education has focused on natural history, ecological knowledge of species and habitats, and natural interrelationships. Sustainable development concepts are integrated with natural history education by supplementing knowledge and understanding of sociocultural and economic aspects. This knowledge is imparted in conjunction with experience of the unique characteristics, beauty and fascination of nature and the natural environment.

Imparting factual knowledge, however, is not sufficient on its own to ensure success in nature conservation. It is also important to pass on the strategies and skills needed to put such knowledge into practice.

 Education

Last Change: 20/10/2010

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